FUJIFILM Acuity LED 1600 is a new benchmark of ‘quality’ in signage and graphic art production, delivering
high-speed printing, flexible media handling and sharpness in printouts. Such stupendous features of the machine
instigated SUN SOFT, a Sangli-based signage major, to adopt one. SIGN & GRAPHICS finds out how SUN SOFT
gets accelerated following the adoption of the new FUJIFILM UV printer.
Ranjeet Dabhade, Abhijeet Dabhade and Anand Dhavale
|
When SUN SOFT went into a search
mission for a technology capable
to cater high-speed printing, sharp
image production, flexible media handling,
what it clicked all the boxes in the company’s
tech-hunt was a FUJIFILM Acuity printer,
which met all their prerequisites. With no
further second thought, the company adopted
a FUJIFILM Acuity LED 1600 now running
in their state-of-the-art production facility
in Sangli. “The printer’s sharp print outputs,
which can be durably exposed to outdoor
environments, is one feature that impressed
us when we first saw FUJIFILM Acuity LED
1600,” says Ranjeet Dabhade, executive
director, SUN SOFT. He appreciates the
printer’s highly user friendly feature too.
Deep rooted origin
The establishment of SUN SOFT dates back
to the year 1990 when Ranjeet Dabhade
and Abhijeet Dabhade, who are engineer
graduates, laid the foundation stone of the
company to serve the innovative printing
requirements. “We have poured all our
experience of more than 25 years
in the printing industry and incorporated it to
create innovative products and services
to our esteemed customers. Our aim is to
work optimum to deliver the best
consistency and most efficient services,”
recounts Abhijeet Dabhade.
As on today, apart from the FUJIFILM
Acuity LED 1600, the production setup
of SUN SOFT is equipped with a line of
machines for printing and finishing jobs, which
primarily include Epson 9700, Graphtech
CE6000-120AP, UV roller-coater, RTR
lamination machine, Asada programmable
cutting machine, among others. In addition,
the company boasts
of different divisions
designed separately
for screen printing and
sublimation process.
UV revolution
Adoption of the
FUJIFILM Acuity LED
1600 has revolutionised
the overall competencies
of SUN SOFT. The
printer is known for its
productivity with high
performance, wide colour gamut and rich
tonal gradation. Also, its LED-UV system
with long life and energy savings and stateof-
the-art technology reduce environmental
impact from VOCs and waste. Asked about
the unique quality of FUJIFILM Acuity
LED 1600 that other printers don’t have
Ranjeet replies that the printer is robust with
most innovative features compared to other
machines in its class; and moreover, it’s of
FUJIFILM technologies.
FUJIFILM Acuity LED 1600 is fully
incorporated with cutting-edge technologies
of FUJIFILM Group—from uniquely
designed LED lamp unit to the highprecision/
high-speed inkjet printhead,
high-sensitivity UV ink, and many others.
Key features of the printer include its classleading
productivity of 20 sq m/hr, flexibly
designed to print on a broad range of media
up to 13 mm thick. These features provide
the ability to produce high value-added
promotional tools, thus providing powerful
support for expanding business of PSPs
into new market segments.
Enhanced outputs
Some of the industrial segments where major
clients of SUN SOFT dwelled include vehicle
wrapping, home decor, label and signage
solution. “We provide custom-made vehicle
graphics and handle home décor projects for
interior designers and of course, signage and
display works they deliver,” mentions Abhijeet,
adding that their clients are always satisfied
with the enhanced quality in overall outputs
they deliver. As SUN SOFT believes in ‘quality’
in both products and services, Abhijeet
proudly states that having FUJIFILM Acuity
LED 1600 in their production setup now
allows them to serve their customers better
with highest quality prints available in the
market. “Other than quality, the printer also
allows us to go beyond signage, which means
applications related to interior displays,
short-run labels and the like. With the printer,
SUN SOFT is geared up to explore prints
on anything. On the onset of the UV trend in
the signage segment, Ranjeet conveys that
UV printing literally serves—‘quality’ is not
expensive, but it’s priceless!